Objective
Digital Marketing particularly aims to achieve business goals by interlinking with digital platforms such as Instagram, Youtube, Facebook, Twitter, and many more. In this way, organizations can achieve more success that will impact the net growth rate of the industry positively.
Course Syllabus
Search Engine Optimization (SEO)
- Introduction to SEO
- Content Planning and Creation
- Technical SEO
- On-Page SEO & Off-Page SEO
- Keyword Research Process
Search Engine Marketing (SEM)
- Introduction to SEM
- Keyword Targeting
- PPC Advertising
- Ad Formats
Social Media Optimization (SMO)
- Facebook
- Youtube
- linkedin
- Google Plus
- Twitter
Social Media Marketing (SMM)
- Youtube Marketing
- Instagram Marketing
- Facebook Marketing
- Business & Linkedin
- Blogs & Twitter Content Marketing
Affilate Marketing
- Introduction
- Best Practice For Advertisers
- Affilate Types
- Affilate Network
Email Marketing
- Introduction
- Elements of Marketing Email
- Build your Email List
- Measuring Email campaigns Success
General Tools
- Introduction
- Best Practice For Advertisers
- Affilate Types
- Affilate Network
Career Prospects
- Digital Marketing Specialist
- Marketing Manager
- Content Writer
- Social Media Manager
- SEO Analyst
